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Data analysis and visualization

9 ECTS
Master's
Czech
Karel Šafr

The aim of the course is to teach students to use current techniques and methods of data analysis and data visualization; understand the importance and position of the so-called Data Science in the decision-making processes of companies. An integral part of the course is the introduction of modern technologies, architectures and solutions for data storage (especially in connection with the so-called Big Data) and their own data types in all their diversity. Students will also learn to work with currently the most used tools and products for data analysis and visualization, including their practical use in seminars in solving specific use-cases.

Course outline

The meaning of data
Use of data, interpretation and presentation in operational and decision-making processes of companies and their use for operational, tactical and strategic decision-making; the concept of Big Data and the evolution of relevant technologies and solution methods.
Data types
Unstructured data, data quality, Governance and security, changes in the way large volumes of data are processed compared to classical Business Intelligence methods.
Principles of knowledge discovery
The position of the so-called Data Science in projects and in solving practical issues of Business.
Modern architectures for data storage solutions
Data warehouses, Data marts, data lakes, ODS platforms, Big data solutions and more.
Hadoop Ecosystem Technology and Architecture - MapReduce
Hadoop, HDFS, YARN, Spark, HBase, Hive, Pig, Sqoop, Flume and more.
NoSQL, graph databases and document type databases, CAP theorem vs. ACID consistency etc.
Analysis and visualization of large data volumes using JavaScript API D3 and R language
Web analytics and visualization
Importance, characteristics and metrics, tools and technologies used.
Methods of analysis and visualization of multidimensional geographical and spatial data
Social network data analysis and cognitive analysis, sentiment analysis
Methods of text or spoken word analysis, algorithms used and visualization
Use of graph analyzes and algorithms - technologies, tools and specific applications
Real time data processing and analysis
Data streams, CQRS methods and so-called complex event processing, used tools and solution architectures.
Examples of typical use-cases
Fraud analytics, Churn analysis, Data Monetization, Location analytics, Affinity analysis and more.
The most used tools and platforms for data analysis and visualization
Comparison, pros and cons, use depending on the required tasks, type and volume of data, integration of analytical tools into the overall architecture of the company.
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